The First Deal Isn’t Always the Best

March 11th, 2010

I can’t remember if I shared this little story with y’all a while back or not, but my intentions were to share it and I don’t think I did, so I’m going to share it now. It’s one of those life’s little lessons that goes to prove that the first deal is not always the best deal and it definitely pays to do your homework.

A few months ago I realized that I hadn’t recieved my “O” magazine for that month, so I called Hearst Magazines to ask them about it. I gave them all my information and they were able to inform me that my subscription had indeed expired the month before. While I do happen to love many different magazines, “O” is my favorite and one that I’ve subscribed to almost continually since the very first edition. In fact, if some of my older editions hadn’t been tossed when I moved, I would still have the very first issue. Anyway, I digress.

While I had Hearst magazines on the phone, she asked if I wanted to renew my subscription. I said that I did, and asked if she had any special deals for two years. She said she’d see what she could do, and when she offered me the particular price for a two year subscription she said that it was the best price for any subscription time at that point. I actually thought it seemed quite a bit more expensive than the previous 2 years, but I wasn’t sure anymore (after all 2 years had passed) so I said yes. I gave her all the important information and she assured me that my “O” magazine will resume with the April edition that I hope to receive soon.

After I hung up the phone, I couldn’t help but think that the ‘deal’ she offered me was not the best one. I started browsing around on the Oprah.com website, and wouldn’t you know- if I ordered online from the Oprah site, I could get a MUCH better deal. When I say MUCH better, I mean that two years was almost half what I’d just agreed to, and I could get three years for a few dollars more than the price of two.

I called back and got another person at Hearst, who canceled that order and gave me the better deal. She also apologized to her colleague for not giving me the better deal in the first place. I was so glad that I had a second look. It was definitely worth it.

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